Utilities

Utility Marketing, SEO, PPC & Web Design

We believe that website design and digital marketing should be straightforward and approachable.

Get a Quote

What We Do

Proven Digital Marketing Strategies
That Will Grow Your Utility Company

We're highly-rated digital marketers, specializing in affordable website design, search engine optimization, and paid search advertising. We cater to the unique needs of small businesses, ensuring we can help even the smallest of small businesses thrive and grow.

Featured Client

First Utility District of Knox County

Established in 1954, First Utility District of Knox County is one of Tennessee’s largest water and wastewater utility districts, serving over 90,000 people.

First Utility District of Knox County

Featured Client

TN HDPE Pipe and Supply

TN HDPE is a small company based in Lenoir City, Tennessee, that supplies electrical and communication HDPE conduit. They have partnered with a veteran-owned and operated company in the USA that owns the excursion machines.

TN HDPE Pipe and Supply

Featured Client

Powell-Clinch Utility District

Powell-Clinch provides great sales, installation, financing and service on water heaters, fire places, gas logs, space heaters, vent-free wall heaters, grills, dryers and gas lights.

Powell-Clinch Utility District

“I highly recommend Slamdot. Jessica, my project manager, made the task of developing a new website seamless and easy. Her customer service skills are phenomenal! Throughout the entire project, she was so professional and attentive to my needs. I feel confident in saying the Slamdot staff is easy to work with, knowledgeable and extremely qualified to help you with your marketing endeavors.”

Robin Hunley

Robin Hunley

Powell-Clinch Utility District
Daniel Monday

Chat With a Digital Marketing Expert

Got questions? Our friendly and knowledgeable team is here to help guide you.

Utilities

Web Design Examples

Check out our extensive showcase of web designs that achieved our clients’ goals, exceeded their expectations, and toppled their competition with the creativity, innovation, and excellence that we bring to every project.

Join Our Happy Clients

Battle-Tested Expertise

With over 20 years of experience in delivering web design and digital marketing services, our dominance in the field is unquestionable.

What You’ll Get With A Free Proposal

Competitor Research

Keywords, bids, site audits

SEO Site Audit

Check your site’s SEO score

Transparent Quote

A price for everything, detailed & clear

Utilities

Website Design

Your Utility marketing efforts begin and end with your website. Great Utility website design can make or break a digital marketing campaign. It’s important because your SEO depends on it, your authenticity depends on it, and your dollar depends on it. In many cases, your website is the first impression you make, and if it doesn’t stand out from the competition, or worse, if it doesn’t function properly, then you could be losing business. We’ll help you build an affordable, mobile-friendly website to accompany your Utility digital marketing campaign.

Learn More
Website Design

Fully Responsive Design

Enjoy a seamless viewing experience on any device, whether a desktop, tablet, or smartphone.

No Long-Term Contracts

We operate with transparency and fairness, giving you ownership of your web presence without hidden fees or lengthy obligations.

Dedicated Specialists

Our staff are all in-house, never outsourced, meaning you can connect with our team for assistance with your website or marketing whenever needed.

Sub Pages

We will build your website with supplementary pages that will benefit your business and brand, such as Testimonials, Press, FAQ, and Contact Us.

Custom Home Page

We don't use generic templates, we create a one-of-a-kind homepage design that shows off your business's unique style.

Multiple Revisions

We offer revisions during both the design and production phases to ensure that each page aligns perfectly with your vision.

Blog

Create your own content and improve SEO with a search-enabled blog designed to fit your site's specific needs.

Contact Forms

Incorporate user-friendly forms on your pages that will notify you via email with every submission.

Utilities

Search Engine Optimization

A comprehensive online marketing strategy for the Utility industry begins with organic search engine results. When someone in your area is searching for “Utility” you want to make sure you are an option. Our Utility SEO strategy will help increase your website rankings for important keywords in your market, increase website traffic, and increase phone call volume and form fills.

Learn More
Search Engine Optimization

Onboarding

A 1-on-1 call with your dedicated SEO manager to guide you to your goals so we can help define the best SEO strategy for you.

Keyword Research

Expert review of your goals to identify the ideal keywords to target that will best grow your qualified, targeted organic traffic.

Search Engine Submission

Once your site is optimized for SEO, we submit it directly to search engines to ensure it is quickly and effectively indexed.

SEO Plugin Setup

We install and configure an advanced SEO plugin to help set the stage for ongoing optimizations and improvements to your website.

Sitemap Audit

We review your robot.txt file to ensure all pages on your site can be easily crawled by search engines going forward.

FAQ Page

We build a unique FAQ page on your site designed to improve your visitor experience and to house critical keyword-rich content.

Google Search Console

We set up Search Console to ensure proper listings with Google and to provide insight into your site’s ranking performance over time.

Google Analytics

We set up and configure Google Analytics on your site to help monitor and evaluate traffic and user behavior as a result of SEO improvements.

Utilities

Paid Search Ads

One of the quickest ways to get your Utility Company at the top of a search engines results page (SERP). These ads will allow your business to be shown when people are searching for your keywords on the SERP, Google Maps, Bing Maps, Gmail, and other search partner’s websites. We will strategically research keywords, build your campaigns, write creative and compelling ad copy, and actively manage your campaign by making adjustments and tweaks to improve ROI. Our pay-per-click services include both Google Ads (formerly Google AdWords) and Bing ads.

Learn More
Paid Search Ads

Complete Management

Our Google-certified experts will manage your campaign from keyword research to bid adjustments and ongoing optimizations.

Dedicated Specialist

You'll work with a dedicated pay-per-click strategist, not a salesperson, from the beginning.

Landing Page Optimization

We'll build and optimize landing pages to convert more visitors into leads.

Google Certified Partners

Our marketing strategists are individually certified in Google Ads Search, Display, Video, and more.

Monthly Reviews

Receive monthly reports and regular review meetings to discuss campaign results and ongoing strategy.

You Own Your Accounts

You're free to take anything we create after the initial term. We won't hold your ad accounts hostage.

Conversion Tracking

We'll provide detailed tracking to measure the conversions resulting from your ads.

Google Analytics

Integrating Google Analytics to analyze and report on your advertising performance.

Utilities

Social Media Management

Utilizing Facebook’s advertising platform, we can tap into many different audiences of people on Facebook and Instagram. Social Media advertising has the unique ability to not only target the right Utility customer in the area of your choice, but it also allows social interaction between a customer and the Utility Company. People can comment, like, and share your post with other friends and family. Facebook also has the ability to use video and image ads to engage potential customers. Your customers are Facebook and Instagram, and we’ll use these platforms to reach them directly with your messaging.

Learn More
Social Media Management

Onboarding

A 1-on-1 call with your Social Manager to learn about your objectives so we can create your perfect social media marketing plan.

Profile Setup

We create and configure all your social media profiles with custom branding, headers, profile pictures, and descriptions.

Branding Sheet

We gather your existing logo and key identity elements into a simple reference sheet to ensure your brand presentation is leverage correctly.

Strategy Sessions

Two, 30-minute phone calls every month with your Social Manager to review your progress and optimize your social strategy over time.

Review & Approval

With our premium project management tool you can easily review and approve all content before it is published to your social channels.

Instagram Posts

Image-centric content posted to your Instagram account designed to engage potential audiences in a visually compelling way.

Facebook Posts

We create unique content to share on your Facebook account, ideally suited to engage users on the platform.

Twitter Posts

Short, 144-character posts designed and optimized to generate interest and engagement on your Twitter feed.

Our Promise

How We're Different

Fair Terms

Enjoy the flexibility of our 6-month marketing campaigns with the option to opt-out if we're underperforming.

Zero Outsourcing

Our entire team is based in the USA, mostly in Knoxville, Tennessee, and we do not outsource or use contractors for any of our services.

Honest Billing

Our fees are billed separately from your ad spend, and our rates don't increase with your advertising budget.

More About Us

Utilities

Frequently Asked Questions

What utility digital marketing services do you provide?

Our suite of digital marketing services is designed to elevate your utility company by boosting online presence and driving growth. From affordable website design aimed at crafting a professional online image that converts visitors into customers, to paid advertising campaigns reaching people searching for utility in your area, we’ve got your digital needs covered. Our team has a successful track record of managing social media for other local businesses, enhancing their online engagement. Additionally, our SEO services are tailored to boost your utility website’s visibility in search engines, ensuring utility customers find you faster. Beyond these services, we offer ongoing support and website updates to assist your business’s continuous digital evolution.

What makes your utility web design and other marketing services unique?

Our edge in the utility industry stems from our extensive experience. We have been developing websites for utility businesses and other industries since 2005, earning an outstanding reputation for achieving tangible results and providing consistent support as our clients’ businesses reach new heights. With over 20 years of experience under our belt, we prefer to let the glowing reviews from our clients do the talking. We also encourage you to browse through our portfolio of web design examples for utility and other clients, all of which showcase our commitment to excellence and customer satisfaction.

Can you manage my utility company social media account?

Yes! Our social media management services can help your utility company grow online. We create engaging utility content, manage posting schedules, and run paid social campaigns to build brand awareness and customer loyalty.

How can your services help us attract more utility customers?

Leveraging our in-depth knowledge of digital marketing and experience with other clients in the utility industry, we will implement strategies designed to increase your visibility and attract more customers looking for you. Our approach includes customized website design for optimal user experience, strategic SEO to improve your online presence, paid search advertising to immediately drive qualified traffic, and effective social media marketing to engage with your customers. We also implement analytics and reporting tools to continuously refine our strategies, ensuring that your business stands out and effectively connects with your desired audience.

How long will my utility web design project take?

Most of our website designs are completed and live within 3-6 weeks. Larger or more complex sites, such as e-commerce buildouts or third-party plugin integrations, might need additional time. Your web consultant will work closely with you to establish timelines and set launch milestones. If you’re on a tight schedule, we may be able to expedite your project, depending on our current workload.

What's your approach to utility SEO for enhancing online visibility?

Our utility SEO strategy is designed to boost your visibility by optimizing your online presence for utility searches. This includes keyword optimization, local listings, Google My Business optimization, and creating utility-related content to ensure your business ranks highly for people searching for utility.

How do you keep up with marketing trends in the utility sector?

Our team continuously researches the latest trends and technologies in digital marketing and the utility market. This proactive approach allows us to adapt strategies and keep your utility company ahead of competitors.

What support and training do you offer post-website launch?

Post-launch, we offer comprehensive support and training to our utility clients. This includes technical support for any website issues, training on website management and content updates, and consultation services for ongoing digital marketing.

Do you offer virtual consultations for clients?

Certainly! We understand the importance of flexibility and convenience, which is why we also offer virtual meetings. We are well-equipped with high-resolution conferencing cameras and designated meeting spaces to conduct virtual meetings via Zoom or Google Meet without hassle.

Where is your team located?

Our entire team is proudly based in the United States, with most of our marketing strategists and web designers in Knoxville, TN. While Knoxville serves as our main hub, we also have some remote team members in other states, allowing us to combine local insights with nationwide expertise to better serve diverse markets. Whether we’re designing websites, crafting marketing strategies, or launching campaigns, our tight-knit team brings heart and dedication to every client relationship.

Ready to explore
some options?

Get in touch with us today to receive a no-pressure quote - if we can't help, we'll happily refer you to someone who can.

This form is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

From Our Blog