SEO and SEM: Breaking Down the Differences
    SEO

    SEO and SEM: Breaking Down the Differences

    Aug 12, 2014 • Jessica Jones

    We discuss SEO frequently on this blog - unsurprisingly, since it’s a topic that most of our clients are interested in. About a year ago I wrote a post defining...
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    Online Directories and Your SEO: How Much is Enough?
    SEO Marketing

    Online Directories and Your SEO: How Much is Enough?

    Jul 29, 2014 • Jessica Jones

    There is a plethora of online directories out there, every one of them wanting you to create an account, and almost all of them hoping that you’ll end up paying...
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    Changing Rules, Unanswered Questions & Your SEO - Or: Google Does What it Wants!
    SEO

    Changing Rules, Unanswered Questions & Your SEO - Or: Google Does What it Wants!

    Apr 21, 2014 • Jessica Jones

    Recently Daniel and I were discussing how to best advise a client who is trying to plan ahead for how future business and website changes might affect her SEO. Planning...
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    Is Google Judging You? Spelling, Grammar & SEO
    SEO

    Is Google Judging You? Spelling, Grammar & SEO

    Mar 24, 2014 • Jessica Jones

    Hopefully you already understand the importance of using correct spelling and grammar on your website. Just to be certain, let me emphasize it for you. Your website is making a...
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    The Cost of SEO - When DIY Isn't Enough
    SEO

    The Cost of SEO - When DIY Isn't Enough

    Mar 18, 2014 • Jessica Jones

    Our DIY SEO series of blog posts has focused on things you can do on your own to improve your SEO without spending money. We will continue to cover these...
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    DIY SEO Part 8 - Google+
    Marketing SEO Social Media

    DIY SEO Part 8 - Google+

    Feb 27, 2014 • Jessica Jones

    In our ongoing inbound marketing series we’ve discussed quite a few social media platforms. While inbound marketing and SEO go hand-in-hand, Google+ is a better fit for the DIY SEO...
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    DIY SEO Part 7: Meta Tags & Meta Keywords - Do They Matter?
    SEO

    DIY SEO Part 7: Meta Tags & Meta Keywords - Do They Matter?

    Feb 19, 2014 • Jessica Jones

    Keywords have always been a hot topic when discussing SEO, but the context has shifted considerably over the years. You may remember a time when sites would have a list...
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    301 Redirects and Your SEO - If You Have To Move, Move Smart!
    SEO

    301 Redirects and Your SEO - If You Have To Move, Move Smart!

    Feb 12, 2014 • Jessica Jones

    If you’ve been following our series on DIY SEO you’re probably starting to realize how involved SEO really is - and believe me, we’ve only scratched the surface here! So...
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    DIY SEO Part 6: Optimizing Search Engine Listings Using SEO Plugins for WordPress
    SEO WordPress

    DIY SEO Part 6: Optimizing Search Engine Listings Using SEO Plugins for WordPress

    Feb 04, 2014 • Jessica Jones

    Everyone wants their website to be well ranked in the search engines, but when a user does find you on Google, what do they see? If you haven’t asked this...
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    DIY SEO Part 5: Does DMOZ Still Matter?
    SEO

    DIY SEO Part 5: Does DMOZ Still Matter?

    Jan 20, 2014 • Jessica Jones

    If you are new to the topic of SEO you may have never heard of dmoz.org, otherwise known as the Open Directory Project or ODP. ODP is a human-run and...
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