Schmoozapalooza!
    Marketing

    Schmoozapalooza!

    Mar 12, 2015 • Jessica Jones

    It’s been a big month of events for the Slamdot crew! On Tuesday, March 3rd, the Knoxville Chamber held its biannual Schmoozapalooza event at the Knoxville Expo Center and our...
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    Calls to Action: Effectiveness vs. Redundancy
    Marketing

    Calls to Action: Effectiveness vs. Redundancy

    Feb 26, 2015 • Jessica Jones

    Calls to action can be an important part of a website design. Unless your page is purely informational (and sometimes even then) there is probably an action that you are...
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    Does Your Business Need Its Own App?
    Marketing

    Does Your Business Need Its Own App?

    Jan 28, 2015 • Jessica Jones

    Just about any function that you can think of: there’s an app for that. Most large businesses have their own apps. Heck, there’s an app to simulate using a stapler....
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    Domain Name Scams - Don't Let the Ninjas Win!
    Marketing

    Domain Name Scams - Don't Let the Ninjas Win!

    Jan 13, 2015 • Jessica Jones

    Your domain name is an extremely important part of your branding and your online presence. This is a topic that we touch on fairly regularly, but its importance deserves frequent...
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    Comments: The Good, The Bad and The Crazy
    Marketing

    Comments: The Good, The Bad and The Crazy

    Dec 08, 2014 • Jessica Jones

    If you’ve got a blog on your site, or have considered starting one, you’ve probably given thought to the issue of comments - and if you haven’t, now’s the time!...
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    Popping the "Pop" Bubble: Communicating With Your Graphic Designer or Web Developer
    Marketing

    Popping the "Pop" Bubble: Communicating With Your Graphic Designer or Web Developer

    Nov 10, 2014 • Jessica Jones

    You know that design is not your forte, which is why you’ve hired a graphic designer and/or web developer to put together your logo, website, marketing materials, or any other...
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    What does your email address say about you?
    Marketing

    What does your email address say about you?

    Oct 28, 2014 • Jessica Jones

    Email addresses have become almost as common a piece of contact information as physical addresses and phone numbers. You give your email address to your friends, your family, business contacts...
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    Instabook, Pinstagram, that one with the bird … How to choose the best social network(s) for your business!
    Marketing Social Media

    Instabook, Pinstagram, that one with the bird … How to choose the best social network(s) for your business!

    Oct 13, 2014 • Jessica Jones

    Last week I posted about Ello, the new social media that’s currently a source of buzz. You wouldn’t be alone if your response to this news was something along the...
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    Ello - It's new and shiny! Should you be on it?
    Marketing Social Media

    Ello - It's new and shiny! Should you be on it?

    Oct 06, 2014 • Jessica Jones

    It isn’t often that a brand-new social media outlet crops up and gains interest as quickly as Ello has. Many people (myself included) had never heard of Ello a week...
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    Facebook wants your money. Let's talk about that.
    Marketing Social Media

    Facebook wants your money. Let's talk about that.

    Sep 30, 2014 • Jessica Jones

    If you’ve ever wished that your Facebook page was a little more popular - that you had more likes, that more people interacted, that you had better numbers in the...
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